Kick off the New Year on a fresh note with these delightful vintage advertisements for body soapβ€”celebrating the charm of yesteryear while inspiring a squeaky-clean start to 2025!

1945 Woodbury Soap Bridal Kiss Advertisement featuring a 1940s bride and her Canadian groom in uniform.

Disclosure: Some of the links on my blog from Etsy , eBay are Affiliate Links, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase


1920s-1960s Vintage Advertisements for Body Soap

“Why fade at 30?” 1922 vintage advertisement for Palmolive soap for your face.

1920s Vintage Advertisement: "Why fade at 30?" 1922 vintage advertisement for Palmolive soap for your face featuring a woman in her 30s looking at her younger self.

Source: Etsy-RelicEclectic

“The Soap Success Of The Century-Pears”. 1928 Pears Soap advertisement.

1920s vintage advertisement for Pears soap featuring an illustration of a 1920s woman with a 1920s flapper hairstyle - September 1928

Source: Alamy

“She pays $780 for nice hands-mine cost me next to nothing!” March 8th, 1930 Ivory Soap advertisement as seen in the Saturday Evening Post.

1930s vintage advertisement: "She pays $780 for nice hands-mine cost me next to nothing!" March 8th 1930 Ivory Soap advertisement as seen in the Saturday Evening Post.

Source: Saturday Evening Post

Even men take a bath especially when they are feeling Blue. March 17th, 1934 Saturday Evening Post featuring another ad for Ivory Soap.

1930s vintage advertisement: Ivory Soap for a bath for men.

Source: Saturday Evening Post

“Lux Girls are Dainter!” 1940s vintage advertisement for Luz Soap featuring Barbara Stanwyck.

Further Reading: Vintage Towel Advertising 1920s-1950s

1940s vintage advertisement: Barbara Stanwyck for Lux Soap, Full Page Vintage Print Ad from the 1940s.

Source: eBay

Another Lux Soap ad because the celebrity endorsements for this brand, are great! 1939 Joan Blondell Lux Toilet Soap storyboard ad.

1930s vintage advertisment: 1939 Joan Blondell (Actress) Lux Toilet Soap advertisement. Super late 1930s vintage hairstyle inspiration.

Source: eBay

“Don’t let them whisper behind your back! The refreshing bath that gives lasting protection”. 1941 Lifebuoy Soap advertisement.

I LOVE our one ladies brooch, stunning!

1940s vintage advertisement: 1941 Lifebuoy body soap featuring an illustration of two 1940s women in 1940s fashions.

Source: eBay

“The Gentle Art of Making Friends-Swan Soap”. 1940s vintage ad.

1940s vintage advertisement featuring all the way Swan Soap can get you clean, your baby clean, clothes clean and more.

Source: Etsy-PlentifulPages

“Doctors Prove 2 our of 3 women can have Lovelier Skin in 14 days!” 1947 Palmolive Soap advertisement.

1940s Vintage Advertisement: 1947 Palmolive Soap Vintage Advertisement featuring images of 1940s women and 1940s hairstyles.

Source: Etsy-RelicEclectic

“Beauty Is My Business” & “Microscope Reveals Floating Lift of SweetHeart Soap’s Extra Later!” 1950s vintage advertisements for SweetHeart Soap.

1950s vintage advertisement for SweetHeart Soap featuring a 1950s woman in 1950s fashion.
1950s vintage advertisement for SweetHeart Soap featuring a 1950s woman in a 1950s hairstyle.

Source: Etsy-PlentifulPages

“Only one soap gives you this exciting Bouquet”. 1950’s Cashmere Bouquet Soap advertisement.

1950's Cashmere Bouquet Soap Vintage Ad featuring an illustration of a 1950s couple.

Source: Etsy-PlentifulPages

1955 Camay Beauty Bar Soap ad featuring an image of a 1950s Bride.

Further Reading: Vintage Photos: The 1950’s Bride

1950s Vintage Advertisement: 1955 Camay Beauty Bar Soap Ad featuring an image of a 1950s Bride.

Source: Etsy-PlentifulPages

“Wash natural beauty back into your complexion”. 1960 Woodbury Beauty Bar Soap ad.

1960s vintage advertisement: "Wash natural beauty back into your complexion". 1960 Woodbury Beauty Bar Soap.

Source: Etsy-RelicEclectic

Vintage advertising was definitely..different at times, like this 1963 Palmolive Soap telling a tale of a woman of the same age as her college friend but looks older due to not using Palmolive (hence why her husband has wandering eyes). Yeesh, harsh much? LOL!

1960s vintage advertisement: 1963 Palmolive Soap featuring a story of how a woman loses her husband to another woman in a 1960s dress.

Source: Etsy-PlentifulPages

Thanks for dropping by friends! I hope all my readers have a wonderful 2025 and thank you for supporting my blog by reading this post (and all the others I have as well).

Question Time: What is your favourite soap? Was it mentioned above? Or not? Share any thoughts on this topic in the comment section below.

Further Reading: Vintage Advertising Archived Blog Posts 1920s-1960s

Liz

2 Comments on Vintage Soap Advertisements 1920s-1960s

  1. Omg I miss all these soaps except ivory and Palmolive which is still around love them all grew up using them wish they would bring them all back πŸ˜”πŸ˜”πŸ˜”πŸ˜”

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