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Tag: 1940s advertising

“The Battle of the Nylons” A look into Canadian Women’s Life, Post WW2

While doing research for another blog post, I found some very interesting news stories on the CBC Archives on what life was like for Canadian Women after WW2. Here is a sampling of what they talked about…

Nylons Return Post-War: “The Battle of the Nylons”

About the Battle of the Nylons:

Via CBC Archives:

Nov 2024 update-The story on CBC archives is now gone. Sorry! I will look for something else to share here.

The battle of the nylons was fought this week and, luckily, there were no casualties. Women started lining up early in the morning outside clothing stores across the city as nylon hosiery came back on sale for the first time since 1939. As we hear in this brief radio clip (below), one merchant took no chances, erecting barricades in case of a riot. The sale went off, however, without a snag.

Air Canada (TCA at the time) flight attendants rejoice! In 1946, the post-World War II uniform reintroduced nylons. During the war, the material used to make nylons was reserved for military purposes, making the fashionable item impossible to find (Source).

1940s Vintage Photo of Air Canada (TCA) Flight Attendants in 1946 being excited about nylons coming back.
Source: Air Canada

Here are some images of similar “battles” that happened in the United States.

1940s Vintage Photo of a woman holding her nylon stockings to other women in line December 7th, 1945 in Chicago. Super 1940s fashions.
Source: Glamourdaze

A crowd of 10,000 in San Francisco await their Nylons.

1940s Vintage Photo: 1946 San Francisco Nylon hosiery queues
Source: Glamourdaze

“Feminine Curves are Back, Post War”

Forget the glamour gals — it’s cute-as-a-button Suzy from next door who’s turning the heads of ex-soldiers.

Take a listen to learn all about how men after war are looking for a curvy shaped gal (Nov 2024 update: Seems that CBC Archives has deleted all this content)

1940s Vintage Photo: “The Regular Gals” Celebrating VE Day on Bay Street in Toronto.

Further Reading: Canada Celebrates V-E Day (Victory in Europe Day) May 8th, 1945: The Vintage Photos

1940s vintage photo: Celebrating VE Day on Bay Street in Toronto. vintage photo of 4 women in 1940s fashions.
Source: Wikimedia

And… “Working Women After the War”

Should women get the same wages as men? That’s the question tackled in this excerpt from a spirited radio debate about “the fairer sex” in the workplace.

A female Teamster wonders why women were applauded for keeping factories running during the war and then handed substandard pay in peacetime. A male corporate lawyer allows that there are some jobs where women excel – tedious tasks, for example. A female executive says employers may have a point because it costs more to employ women. For example, their uniforms need to be “fussier”, company washrooms need to be “brushed up” and women take rest breaks while their male colleagues continue to toil.

Take a listen…. (Nov 2024-Another clip removed by CBC)

1950s vintage photo of women Telephone Operators.

So friends, what did you think of these little snippets of postwar Canadian life (Share in the comments section below)?

Thanks for stopping by!

FURTHER READING:

Liz

Vintage Advertising for Seeing Canada by Train

Canada day is July 1st and to celebrate the beautiful country I so proudly live in, I wanted to take us on a vintage train ride through my country with Canadian Pacific.

Let’s take a look at the fun vintage train advertising from the 1930s-1950s!

Vintage Train Advertising for Travel in Canada

1930s – 1950s

1940s Vintage ad: “Got a Date with a Canadian Pacific Vacation”.

1940s Vintage Ad for Canadian Pacific. See Canada by Train!
Source: Flickr

1940s vintage Canadian Pacific ad: “We’re seeing Canada by Train!”

1940s Canadian Train Advertising for the Canadian Pacific. The Ad features a young woman talking on the phone about all the places she is going to see in Canada.

Source: Marshalltaylor.ca

1946 Canadian Pacific train ad featuring an illustration of a couple eating dinner while enjoying the view of the east coast.

1946 Canadian Pacific train ad featuring an illustration of a couple eating dinner while enjoying the view of the east coast.

Source: Marshalltaylor.ca

“Canada’s Picturesque East Coast – Travel Canadian Pacific”

Canadian Pacific Railway vintage ad -"Canada's Picturesque East Coast - Travel Canadian Pacific"

1930s Vintage Ad for the Canadian Pacific Railway featuring an illustration of a woman in a 1930s dress holding golf clubs at St. Andrews By-The-Sea. The Algonquin, a Canadian Pacific Hotel.

1930s Vintage Ad for the Canadian Pacific Railway featuring an illustration of a woman in a 1930s dress holding golf clubs at St. Andrews by the sea. The Algonquin A Canadian Pacific Hotel

1958 Canadian Pacific Railways Train Ad- “You’ll see more magnificent Canada from the Scenic Domes of The Canadian”.

1958 Canadian Pacific Railways Train Ad featuring images of the Scenic Domes on the train, the dining car, the sleeping car and the coffee shop.
Source: Train Geek

“Travel Canadian Pacific – Safety, Comfort, Economy”

I just love the styling in this ad. Look at that 1940s hat?? Wow!

1940s Vintage Ad for the Canadian Pacific Railway featuring an illustration of a woman in a 1940s hat and 1940s fashion posing in front of a train.

“The Canadian – The Scenic Dome Route Across Canada.” Fantastic illustration of the train and the sunset in the background and I love the font.

Canadian Pacific Railway vintage ad featuring The Scenic Dome Route Across Canada.

Source: Lettherheadfonts.com

“Trans-Canada Limited – Fastest Train Across The Continent. Sleeping cars only”

Trans Canada Limited Vintage Train Ads featuring an illustration of a train going thru the mountains and advertising the sleeping cars only with Canadian Pacific.

I hope you enjoyed our very quick trip from Coast to Coast today.

Have you ever taken the train to see parts of Canada? I know I want to and would love to hear your stories if you have.

FURTHER READING: Collection of the Vintage Inn Blog’s ‘Vintage Travel Posts & Vintage Canada Posts

Want to tour Canada?

I am an affliate with VIATOR a tour company I have used on several of my trips and trust 100% for a good time. They have lots of tour options for all different activities in Canada, including train rides. Take a look below at some sample tours!

Note: Viator is an Affiliate Link, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase. Thank you!

Liz 🙂